The Dutch Climate Act (2019) requires a substantial reduction in greenhouse gas (GHG) emissions, targeting a 49% reduction by 2030 and 95% by 2050. The construction sector, which is responsible for 15% of the Netherlands' CO2 emissions, largely relies on concrete, a material that contributes up to 8% of global CO2 emissions, primarily due to cement production. Transitioning to sustainable concrete is vital for meeting these climate targets. This study explores how demand-side organisations, particularly purchasers, can facilitate the adoption of green concrete in the Netherlands by establishing environmental standards and prioritising sustainable materials in construction projects.

This research utilises qualitative methods, including literature reviews, stakeholder interviews, and case studies of both conventional and green concrete projects. The findings emphasise the importance of promoting the 'cement with purpose' concept, generating demand for near-mature innovations, providing extensive testing for emerging innovations, and contributing to the development of alternative materials beyond slag. At the project level, the successful adoption of green concrete is associated with clear sustainability targets, strong engineering capabilities, client willingness to accept risks, and the strategic use of pilot projects.

The study proposes a conceptual framework, the Green Concrete Adoption Strategy for Purchasers (GCAS-4P), which combines strategic and practical insights to assist demand-side organisations in advancing the green concrete transition. It also highlights the need for further research to consider supplier perspectives and broader regional transitions.

In the last years, municipalities' role in protecting cities from climate change impacts has increasingly gained attention due to their proximity to the citizens. Although municipalities have the tools to implement mitigation and adaptation strategies, anchoring these strategies will demand multiple interventions in the urban sphere if municipalities execute all these projects through a siloed approach. Multi-interventions will increase energy consumption, generating more C02 emissions, as well as more mobility disruptions. Therefore, municipalities need to design and execute their projects integrally. Through a literature review and Rotterdam Municipality serving as a case study, this research explores both the theoretical and practicality of how municipalities can effectively apply an integrated infrastructure design approach (IIDA) to enhance climate-resilient infrastructures (CRI). The research found some of CRI's key characteristics and seven implementation lenses of IIDA at the municipal level: functional, transdisciplinary, synergistic, intervention scale, technological, time and finance.
Furthermore, a thematic analysis of 22 interviews revealed 19 key factors that influence a municipality's effectiveness in using an integrated design approach. These factors were grouped into six dimensions: human capacity, organisational culture, governance, information and knowledge, project process development, and finance. These findings have been translated into a strategic roadmap, providing practical guidance for municipalities to effectively implement IIDA.
The roadmap suggests municipalities need individuals with soft skills such as holistic vision, proactivity, and collaboration. Additionally, fostering an innovative and collaborative culture is essential to enable the development of pilot projects. From the knowledge generated from pilot projects, municipalities can update their standards process.