As digital technologies are transforming enterprises, the interest in business models is increasing. Technological disruptions like the Internet of Things (IoT) drive enterprises to redefine their business models to create and capture value, and eventually, to stay competitive. The need for business model innovation may be urgent, yet it is not always clear what to change in a business model. In these cases, business model exploration is needed. Within academia and practice, business model tools are mainly focused on formalizing single business model designs rather than facilitating systematic exploration of alter-native business models. In this study, we present the design and prototype of a digital tool created to facilitate business model exploration. We use Design Sci-ence Research (DSR) as our research approach. In this paper, we present the re-sults from the first cycle evaluation of the design and prototype.@en

Attention to business models (BM) is increasing as digital technologies are transforming enterprises in many industries. Technological disruptions such as the Internet of Things (IoT) force enterprises to rethink their BM to create and capture value. Even though the need for business model innovation (BMI) may be clear, how to change a BM is not always obvious, and often requires extensive BM exploration. Existing BM tools are mainly focused on formalizing one specific BM design rather than facilitating systematic exploration of alternative BMs. In this paper, we provide the preliminary results of a design science research project in which software supported tooling is created to support BM exploration.@en