Strategizing through the selection of collaboration partners: Creating resources-in-use by embedding and translating

Deken, F.; Berends, JJ; Lauche, K; Gemser, G.

Strategizing through the selection of collaboration partners: Creating resources-in-use by embedding and translating

Conference paper (2013)

Authors

F. Deken OLD Design Theory and Methodology

JJ Berends External organisation

K Lauche OLD Design Theory and Methodology

G. Gemser Responsible Marketing and Consumer Behavior

Research Group

OLD Design Theory and Methodology

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Published Date

2013

Language

English

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Research Group

OLD Design Theory and Methodology

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