How do managers of a business-to-business company look to industrial design

Valencia Cardona, A.M.; Person, F.E.O.K.; Snelders, Dirk

How do managers of a business-to-business company look to industrial design

Conference paper (2011)

Authors

A.M. Valencia Cardona Product Innovatie Management

F.E.O.K. Person Responsible Marketing and Consumer Behavior

Dirk Snelders Responsible Marketing and Consumer Behavior

Department

Product Innovatie Management

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Published Date

2011

Language

English

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Department

Product Innovatie Management

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