MC

M Candi

8 records found

New product success through experiential augmentation

How design can improve firm performance

Service innovativeness: composition and contribution to business performance
Conference paper (2011) - M Candi (author), M.E.H. Creusen (author)

Organizing NPD projects: two types of flexibility

Designer involvement in the idea phase of NPD and innovativeness

Predicting new service success: Comparing evaluations of managers, customers and designers
Conference paper (2011) - G. Gemser (author), M Candi (author)

Who should be asked? A comparison of manager, customer and designer evaluations of service aesthetic
Conference paper (2010) - G. Gemser (author), M Candi (author)

An agenda for research on the relationship between industrial design and performance
Journal article (2010) - M Candi (author), G. Gemser (author)