Personalizing product appearance: the effect on product attachment

Conference paper (2004)

Authors

R. Mugge Design Aesthetics - IDE
Hendrik N.J. Schifferstein Design Aesthetics - IDE
J.P.L. Schoormans Responsible Marketing and Consumer Behavior
Research Group
Design Aesthetics (IDE) (TU Delft)
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Published Date

2004

Language

Undefined/Unknown

Reuse Rights

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Faculty

Industrial Design Engineering

Department

Human-Centered Design

Research Group

Design Aesthetics